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Marketers who take a stand: what’s the downside of declaring a clear point of view?

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Days after another school shooting, the Daily Caller attacks U.C. Hastings for raising universal questions of justice and the need for strengthened gun control laws. The University of California Hastings College of the Law’s “For Justice” advertising campaign took center stage last week in the aftermath of the Parkland, Florida school shooting. The conservative Daily […]

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